sales letter

Sales Letter Sign-off

First of all, a general comment about a sales letter; - “The clue is in the title”, as the saying goes. Always treat your sales letter as a letter, as if [...]

Write to entertain as well as to inform your readers

Whether you are writing for a webpage, an ezine article or a sales letter, try to entertain your readers as well as inform them. By entertain I don’t mean [...]

More About Words

Words are the most important tools of our trade. Words can have a big impact on our thoughts and our feelings. The use of certain words in certain situations [...]

Internet Marketing Checklist

Just as we have our cars serviced on a regular basis, or have our central heating checked about once a year, it is a very good idea to give our internet [...]

Types of Website for an Online Business

Within the realm of internet marketing, websites can have a variety of uses. Few online businesses will promote themselves through one single web presence. The [...]

How NOT to write a Sales Letter

Having written an article on how to write a successful sales letter it seems like a logical thing to now outline how not to present your product or service to [...]

What are the Key Components of a Successful Sales Letter

Writing an effective sales letter is very important in making online sales, and yet it isn’t a particularly easy thing to do. It is one area of an online [...]

The Power of Words in Your Online Business

Words play a very big part in internet marketing, as, indeed, they do in most aspects of our lives. At all levels of our online business we rely on words to [...]

“How Do I Write An Effective Sales Letter?”

Whether you are teaching, lecturing, training or giving a business presentation there is one underlying approach essential to the success of all those [...]