online marketing

Viral Marketing in Practice

What is Viral Marketing? The best way I know to answer that question is this: If you go out for a meal at a new restaurant you are very likely to share the [...]

Automating Your Internet Business

For an internet marketer working from home, getting through the day can sometimes be fairly hard work. A significant part of the day can be spent in front of [...]

A Happy Christmas to all my Readers

I began this Blog back in August and have gained great satisfaction from sharing my knowledge, researching information to include and actually writing the [...]

Converting Visitors into Customers

It doesn’t matter how good your website may be there will always be ways to improve it, especially with regard to converting visitors into customers. [...]

Sales Letter Sign-off

First of all, a general comment about a sales letter; - “The clue is in the title”, as the saying goes. Always treat your sales letter as a letter, as if [...]

THINK AHEAD – PLAN AHEAD FOR ONLINE SUCCESS

In the game of chess, the very best players have an ability that average players don’t! This is the ability to plan several moves ahead. An average player [...]

Some more thoughts on Opt-in

The issue of the opt-in list has arisen in my writing from time to time. This is inevitable as it is a very important aspect of an online business. This [...]

Landing Page Do’s & Don’ts

First of all let’s ask the question: “What is the purpose of a landing page?” A visitor will almost certainly arrive on a landing page having clicked a [...]

The Three Basic Principles of Internet Marketing

I was reading an article by another writer recently who reduced the whole process of internet marketing into its simplest form. It reminded me of maths lessons [...]

How NOT to write a Sales Letter

Having written an article on how to write a successful sales letter it seems like a logical thing to now outline how not to present your product or service to [...]